Valentine's Day is always a significant shopping occasion around the world. In recent years, retail sales have totaled up to $20 billion from commerce related to the holiday alone. While every business knows to capitalize on this occasion with themed products, promotions, and deals, the next trick is figuring out how to make your seasonal promotions stand out from the rest and generate greater returns.
How can your business reap the benefits of the Valentine's Day shopping craze far beyond the holiday itself? QR codes are the simplest solution. Use this technology to create omnichannel activations around your seasonal promotions in order to: expand your customer base, drive customer retention, and gather more insights about your shoppers.
Flowcode's created a striking and simple solution -- pre-built customized Valentine’s Day QR codes and marketing templates. These tools enable businesses of any size to quickly activate for this key holiday moment. Keep reading to learn more about Flowcode’s custom QR codes and how to effectively put them to use.
Where can businesses use customized QR codes to drive seasonal promotions?
QR codes create a direct connection between the physical world and the online world, making them the perfect tool for omnichannel shopping. Drive shoppers to your online storefront or social media presence from any physical location to effectively drive awareness of your seasonal products and promotions. Here are a few quick ways you can implement them:
Out of Home Marketing
- Place a QR code on any printed marketing material you create, such as fliers, billboards, or A-frames, to instantly drive traffic to your digital storefront. Any passerby will then be directed to your website through the QR code sign.
Product Packaging
- Give your shoppers special access to upcoming promotions by placing a QR code sticker on product packaging. Use this tactic to drive awareness of your upcoming Valentine’s day promotion, or use it to drive customer loyalty and repurchasing on any gift purchased and received for the holiday. Doing this will leave them with a long-term impression of your brand and product.
In-Store
- Use codes in-store to connect customers to your digital campaign, limited edition seasonal products, or even special access to Valentine’s day sales. This fosters a transaction in real-time and helps establish direct relationships with customers.
Video Marketing
- Harness your emotive video marketing material on TV, YouTube ads, and more as an opportunity to direct customers to a Valentine's Day curated storefront. Turn any video marketing campaign into instant conversions by making it easy to learn about your promotions and products and quickly check out with a mobile experience.
How can QR codes help your business grow faster?
- Stand Out: Cut through the noise of seasonal product releases and deals by attracting customers with enticing marketing collateral from any surface. Get creative with placement and enable a wide range of customers to learn about and engage with your storefront by making it discoverable and accessible with QR codes.
- Real-Time Customer Interaction: Make it simpler than ever for people to learn about, investigate, and buy your products by promoting discounts and sales conveniently and in real-time. Give your promotions a modern touch with a scan to shop feature.
- Make The Most Of Your Marketing Spend: Using a high-conversion product like QR codes will help you get more out of the seasonal marketing initiatives you've already invested in.
- Gather Insights: Since Valentine's Day is typically a cash cow for businesses, one of the best ways to keep your business expanding and apply lessons learned in the future is to learn from your busiest sales periods.
Which QR code provider is the best?
Flowcode has made it easier than ever to activate for the Valentine’s day season. We’ve created two pre-made artfully designed QR codes for this holiday available to all Flowcode users. We’ve also created two flier templates that can be printed easily for whichever placement and activation you need.
New users, follow these steps:
- Head to our free QR code generator
- Locate our Valentine's Day codes in Step 3
- Create an account and download your code
Existing users, follow these steps:
- Log into your flowcode.com account
- Navigate to the Flowcodes section
- Click “create code”
- Click “a premade templated design” from the drop down menu
- Select which of the two codes you would like to use
Want a little more customization? You can still use our builder to create your own customized QR code to suit the needs of your business to drive any promotion you want.
To locate our Valentine’s Day fliers, follow these links:
Valentine’s Day is a lucrative moment for many businesses. Get inventive during this high volume season by using QR codes to turn marketing into seamless shoppable experiences. Flowcode allows you to do that in seconds with our ready-made QR design solutions that enable you to activate campaigns instantly.
Ready to boost your Valentine's Day promotions?
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